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What is Cash Flow?

Author:
Adithya Siva
January 4, 2024
Design By:
Dhanush R

Cash Flow Definition

Cash flow measures how much money comes in and goes out. Cash flows provide a real-time liquidiy snapshot. Unlike other metrics, cash flow reflects actual cash transactions. 

An accounting software like an accounts receivable automation solution can be used to seamlessly track cash inflows and outflows.

Companies of different sizes monitor cash flow, such as a small business or a larger enterprise.

Cash Flow Importance

  • Daily Expense: Positive cash flow makes sure that a company has enough funds to cover its operating expense, including salary, rent, and utility.
  • Supplier Payments: Timely cash flow allows businesses to promptly pay their suppliers and creditors. 
  • Capital Investments: Positive cash flow provides businesses the capability to invest in equipment, technology, or fixed assets.
  • Expansion Opportunities: A healthy cash flow position allows companies to explore expansion opportunities. 
  • Loan Repayments: Cash flow is essential for servicing debt obligations, including repaying loans and cash payment. Maintaining a positive cash flow ensures a company can manage debt with sufficient cash.
  • Financial Statement: Positive and consistent cash flow is vital for financial statements. Investors will be confident in a business that shows cash-generation abilities.
  • Credit Access: Lenders and institutions study a company's cash flow when figuring creditworthiness. Positive cash flow shows effective credit management and the company's ability to secure loans.
  • Adaptability to Market Changes: A healthy cash flow position allows companies to weather changing market conditions, economic fluctuations, or unexpected challenges.
  • Rewarding Shareholders: Companies with positive cash flow can distribute dividends to shareholders or repurchase their shares. 
  • Uncertainty Buffer: Positive cash flow provides a cushion against unexpected events or economic downturns, helping a company weather challenges.
  • Cash Flow Projection: A cash flow forecast lets businesses plan and anticipate future cash.
  • Efficient Resource Allocation: Monitoring cash flow helps in efficient resource allocation, ensuring that funds are directed to the most needed areas and can generate the highest returns.
  • Management Control: Cash flow analysis provides details into effective management, allowing for adjustments and improvements where necessary.

Cash Flow Uses

It helps with financial planning and analysis, allowing companies to anticipate and prepare for high-expense or low-revenue periods.

Additionally, investors and creditors analyze cash flow and a company's credit score. 

Tip: Monitoring credit cards usage can positively impact a company's cash flow Selecting the best credit cards involves considering their terms and how they help cash flow management.

What is a Cash Flow Statement?

A cash flow statement details a company's cash flow. It is vital for FP&A and offers data on how the company generates and spends money from operational and financing activities. 

How Does Cash Flow Work?

Understanding how cash flows work involves examining the sources and cash uses. 

Cash Inflow Sources

  • Sales Revenue: Revenue generated from the sales. Money is in the bank when customers pay.
  • Investments: Cash that comes through investments like stock or bonds.
  • Financing: Cash through financing activities, including loans, credit lines, or stock issues.

Cash Outflow Uses

  • Operating Expenses: Cash covers operational expenses like salaries, rent, utilities, and other overheads.
  • Capital Expenditures: Companies invest in assets like property, equipment, or technology, which impacts their cash flow.
  • Debt Repayment: Cash is allocated to repay loans or service debt obligations.

Cash Inflow and Outflow Timing

Cash flow timing is crucial. A company can generate revenue from credit sales, but actual cash receipts can occur later if customers get credit terms.

If a company spends and it's a deferred payment, it impacts the cash outflow timing.

Cash Flow Statement Example

A cash flow statement categorizes cash transactions into three main sections. Consider “Company A,” which has various cash transactions.

  • Operating Income: Involves cash transactions related to the core activities, such as customer invoices and supplier payments.
  • Investing Activities: This includes transactions related to the acquisition or disposal of assets such as property, equipment, or investments.
  • Financing Activities: This includes cash transactions involving the company's capital structure, such as issuing or repurchasing stocks, paying dividends, or loans.

Net Cash Flow

Net cash flow is calculated by subtracting total outflows from inflows. A positive net cash flow shows that a business generates more cash than it spends, while a negative net cash flow suggests the opposite.

Positive cash flow is favorable, as it signifies the ability to cover expenses (including non cash expenses).

Predicting Future Cash Flow

Businesses use cash flow forecasting to predict upcoming cash, allowing better planning and management.

Effective cash flow management involves optimizing cash receipts and payment timing and negotiating favorable net terms with suppliers. 

Note: A balance sheet provides an activity overview, while cash flow shows money movement. Also, a capital expenditure represents purchases.

Cash Flow Types

Cash flow can be categorized into different types based on the business's nature and cash direction. Understanding this is essential to analyze a company's stability.

Operating Cash Flow

Operating cash flow represents the cash generated or used by a company's activities. It focuses on everyday revenue and expenses.

Calculation: OCF is calculated by adjusting net income for non-cash items (such as depreciation) and changes in working capital (changes in current assets and liabilities).

Investing Cash Flow 

Investing cash flow tracks the cash transactions related to investments. It reflects the company's capital expenditures and investment activities.

Examples: Property sale or purchase, or stock and bond investments. 

Financing Cash Flow

Financing cash flow records the cash transactions associated with a company's capital structure, including debt and equity financing.

Examples: Issuing or repurchasing stocks, obtaining or repaying loans, and paying dividends.

Free Cash Flow

Free cash flow measures a company's ability to generate cash after covering its operating and capital expenditures. It represents the cash available for distribution to investors, debt repayment, or strategic investments.

Calculation: FCF is derived by subtracting capital expenditures from operating cash flow.

Positive Cash Flow

Positive cash flow occurs when a company's incoming cash (accounts receivable) exceeds its outgoing cash, indicating a funds surplus.

Significance: Positive cash flow is generally favorable, as it allows a business to cover expenses, explore opportunities, and build reserves.

Negative Cash Flow

Negative cash flow indicates a cash flow problem. This happens when a company's outgoing cash (accounts payable) exceeds its incoming cash, showing a deficit.

Significance: While occasional negative cash flow occurs during specific business cycles, prolonged negative cash flow can raise concerns. 

Note: Restricted cash is funds set aside for specific purposes, which impacts cash flow by limiting the amount available for general use. It doesn't impact negative cash flow. 

Net Cash Flow

Net cash flow subtracts total cash outflows from total cash inflows, providing the company's cash position. 

Calculation: Net Cash Flow = Operating Cash Flow + Investing Cash Flow + Financing Cash Flow

Economic Cash Flow

Economic cash flow represents the actual cash generated by a business, excluding non-cash items and accounting adjustments.

Calculation: Economic Cash Flow = Net Income + Non-Cash Expenses - Non-Cash Revenues

Cumulative Cash Flow

Cumulative cash flow tracks the total cash flow over a specific period, providing a cumulative financial performance view.

Calculation: Cumulative Cash Flow = Previous Cumulative Cash Flow + Current Period's Net Cash Flow

Operating Cycle Cash Flow

Operating cycle cash flow focuses on the cash within a company's accounting cycle, representing the time it takes to turn its inventory into cash.

Calculation: Operating Cycle Cash Flow = Cash from Sales - Cash to Suppliers

Cash Flow vs. Revenue

Cash Flow vs. Revenue

While revenue and cash flow are related, they represent distinct concepts. 

Revenue is the total income generated from sales and other business activities, reflecting the income statement

Cash flow is the cash balance generated or used by a business, recorded as a dynamic funds transfer. A company can have substantial revenue but experience cash flow issues if it struggles to collect payments or manages its expenses poorly.

Cash Flow vs. Profit

Cash Flow vs. Profit

Profit, or net income, is the amount left after deducting expenses from revenue. It includes non-cash items like depreciation. 

Cash flow, however, is a real cash measure, indicating the actual funds available for activities, payables, and investments. A company can be profitable but face cash flow challenges if it delays receiving payments.

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Adithya Siva
Product Marketing Manager
Passionate about everything content. A reasonably able copy editor too. Outside work, you can find me sipping on coffee, watching NBA, gaming, or reading books (not all at the same time).